Logo Design
Branding
Logo
Packing
Indomie is a classic product of Indofood India，and the product is sold in many countries. The product is instant noodles, which are popular for their convenient food and low price. Instant noodles Indomie has been controversial. On the one hand, they are considered delicious and can serve as a substitute for noodles, On the other hand, people think the Fried noodles are unhealthy. Seeing Indomie's official website, both small and large packages are all non-recyclable plastic materials. I will redesign the packaging of this brand without changing the logo.
Final Packaging
The new packaging is absolutely environmentally sustainable. I made three kinds of carton materials respectively, cardboard, kraft paper and corrugated paper. From these three I chose corrugated paper as the final sustainable development of green packaging.
The new packaging is very useful and environmentally friendly. I hope it is not only a new choice for consumers but also a suggestion to Indofood.When the packaging was changed to cartons, Indomie's packaging will upgrad. This also represents an increase in brand value, which can change the positioning of instant noodles to another level. Although the cost will be higher than before, when customers start to buy new packaging, it will bring more profits to the merchant. It can try to change the packaging of new materials to attract customers and reduce costs.
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